The new This is Engineering campaign is designed to reshape the perception of engineering, giving more young people from all backgrounds the opportunity to explore how they could follow what they love into a varied and fulfilling engineering career.

Engineering is at the cutting edge: from robotics, machine learning and artificial intelligence, to mobile phones, medical technology, advanced sports equipment and driverless cars, engineering is shaping the future all around us.

Engineering is for everyone: whatever your background and whatever you love – whether it’s fashion, film, sport, music or technology.